Advertising involves promoting products, services, or brands through various channels to reach and persuade potential customers. In the digital age, advertising methods have expanded to include online platforms and technologies.
PPC advertising allows advertisers to display ads on search engines (like Google Ads) or social media platforms (like Facebook Ads) and pay a fee each time their ad is clicked.
Display ads are graphical ads displayed on websites or apps. They can be static images, animated gifs, or videos and are often targeted based on user demographics or browsing behavior.
Native ads are integrated into the content of a website or app, making them appear more natural and less intrusive. They blend in with the surrounding content and can be highly effective in engaging users.
Video ads are promotional videos displayed before, during, or after online video content. They can be highly engaging and are used on platforms like YouTube, social media, and streaming services.
Social media ads are targeted ads displayed on social media platforms (like Facebook, Instagram, Twitter) to reach specific demographics and promote products or services directly to users' feeds.